The Mixed Martial Arts (MMA) phenomenon has already changed the landscape of the martial arts industry. But we are really only seeing the first set of ripples rolling into shore; the huge tsunami is still on it’s way and there is simply no stopping it. Like it or not, MMA is profoundly effecting the way the general public is thinking about martial arts and self defence. If you are in the ‘business’ of martial arts, and you want to stay ‘in business’, then you need to adapt and evolve in accordance with the demands of market forces … and the marketplace is screaming out for MMA.
Today’s public is an informed public; they watch TV, they surf the net, they do searches on YouTube, they read magazines, they’re talking, they’re e-mailing, they’re sharing opinions on facebook and myspace. An informed public knows a powerful brand when they see it … and MMA is now the leading brand on today’s martial arts landscape.
Most people are always playing ‘catch up’. Martial arts school owners are no different. Leaders in the martial arts community are already scrambling to find ways to make the MMA phenomenon work for them; they are looking for ways to best leverage themselves, their schools and their students into a position of advantage as the MMA tsunami gathers momentum on this years horizon.
Make no mistake though; errors will be made, many a wheel will be badly re-invented; many a poorly structured and badly constructed MMA classes will be taught over the next decade. Although thousands of informed school owners instinctively know they need to include MMA as part of their public offering, the majority simply don’t know where to start … but if you are serious about training and teaching; and you are a forward thinking personality, we can offer you a solution that will put you and keep you … way ahead of the pack. Power House MMA provides answers to your questions and builds an easily negotiable bridge from the cage to the classroom…
